Small Business Saturday recently celebrated its 10-year anniversary. The annual event was created to encourage people to shop small and bring more holiday shopping to small businesses. Why? Because for every dollar spent at a small business in the United States, approximately 67 cents stays in the local community.
To mark this event, we’re focusing on just a few of the many advantages of working with a small business. Even though PierTech Systems is based in the St. Louis area, we serve customers from around the country and globally.
First, let’s look at the importance of small businesses in the U.S.:
- There are two million small businesses in this country, and they comprise 99.9 percent of all U.S. companies.
- Small businesses employ 58.9 million people; this number makes up 47.5 percent of the country’s total employee workforce.
- The U.S. Small Business Administration (SBA) reports that smaller companies (those with fewer than 500 employees) account for more than two-thirds of all new jobs created since the 1970s.
- Approximately 91 percent of Americans patronize a small business at least once a week.
Superior Product Specialization
Unlike many larger companies, small businesses are able to focus on a specific or targeted suite of products or services. They concentrate on developing the strengths of their core business and can become specialists in their field or industry. By filling a niche market, small businesses attend to a fixed set of customer needs.
Reduced Red Tape
Industry changes often affect large companies more because they’re not able to adapt to them as quickly or easily. Most big corporations have multiple layers of management. Therefore, any changes to a product or service must be approved by various departments. Conversely, small businesses are better able to adapt to market trends that affect their product or service.
Employees of small businesses usually are responsible for more tasks than those at a company with hundreds or even thousands of employees. However, this exposes them to various facets of the company for which they work. It also contributes to enhanced business management skills and an increased feeling of ownership in the product or service. Often, quality monitoring ranks higher on the scale of importance for small businesses. Because of this, attention to detail typically increases.
Customized Customer Service
Small business owners contribute to the community in which they’re based. Doing business with them means your supporting the economy of your community and surrounding areas. In addition, customers often communicate directly with the business owner and receive more specialized and personalized attention. Small business owners are, for the most part, experts in their line of business and share that knowledge through their products or service.
The PierTech Systems Difference
We’ve been manufacturing helical piers and equipment for more than 15 years and provide the construction industry with the highest quality, most versatile and economic stabilization products. All of our products are backed by our commitment to performance and reliability. We support small businesses and are proud to be part of the greater St. Louis area community.